“Volkswagen of South Africa lead the passenger market in 2009 with total sales of 49 902 units, thereby securing 19.3% of the total passenger market,” said Mike Glendinning, VW of SA Director of Sales and Marketing.
“The Polo range proved to be South Africa’s favourite passenger Brand with sales of 18 288 units in 2009”.
“The Audi Brand recorded sales of 9 234 units in the premium segment, securing a very satisfactory 3.6% share of the total 2009 passenger market. Audi sales in December exceeded 1 000 units for the first time in 2009 which was a very positive end to 2009 for the Brand”.
During December 2009 a total of 19 161 new passenger cars were sold in South Africa.
Total new passenger car sales in December, including sales not reported in detail to NAAMSA, decreased by -16.4 percent when compared to November 2009, and by -8.8 percent when compared to December 2008.
The full year 2009 new passenger car market recorded sales of -21.6 percent below the market achieved in 2008.