Selling cars privately has always been a bit of a grey area, especially in South Africa. There is potential for huge financial gains if done properly, but this is counteracted they inconvenience of it all, the inability to accurately price the car as well as the stigma created by stories of crime surrounding the private car transactions.
Weighing up these pros and cons, the individual must decide if the time and risk are worth the potential monetary reward. Some people will shake their heads and drive to the nearest dealership, taking the "safer" option, while others will decide on a price and begin the journey down the road of private vehicle sales.
So you have decided to begin the journey? We begin by analysing the pre-owned vehicle for sale. Here are some tips on how to sell car:
What is the vehicle worth?
The best way to determine the worth of a vehicle in the current South African market is to see what other sellers are selling their cars for. How do you do this? Simple, log onto a car sales website like http://www.cars.co.za and do a search for your car. Compare the specs and prices of each other returned vehicle results and logically position yourself in the market.
You may also wish to get some quotes from dealers on a trade in value of your car, this will probably be a little lower than its market value as the dealer will likely wish to sell this vehicle on.
What price should I sell my car for?
Now that you have an idea of what you second hand car is worth, you can price it according to how desperately you wish to sell. The lower your advertising price (below market value) the more likely your car will be sold quickly. If you have time on your side, you can always try and advertise it a little above market value to start with in a hope to get a sale. Should you not make the sale you can adjust the price accordingly.
Where should I advertise my car for sale?
Deciding to sell your used car is one thing, but you need to let the general public, and especially the car buying market that your car exists and is for sale! There are various ways to do this, but in this day and age none cheaper and easier than the internet. Cars.co.za offers private advertisers the ability to advertise their used cars to hundreds of thousands of car buyers each month for as little as R6 per day. That is cheaper than driving to a single dealership or show day!
With the right price and the right marketing, it shouldn't take long until you are receiving queries about your old car and are free to begin making queries about your future new car!